04 Jun 2021

Red Carpet for the World Street Skateboarding Championships 2021

Red Carpet has been selected by Sport e Salute, Federazione Italiana Sport Rotellistici (Fisr) and World Skate for the management of communication and brand awareness of the “Street Skateboarding World Championship 2021”, the world championship of Street Skateboarding, which was held in Rome from May 30 to June 6. The competition was organized by Sport e Salute, in collaboration with Fisr and World Skate, and took place at the Pietrangeli Stadium – Foro Italico, where 200 athletes from all over the world competed for the victory. Red Carpet was responsible for the creation of the brand identity of the event and a communication plan to increase brand awareness, with the creation of content for social channels, the activation of media partnerships and the involvement of influencers and personalities from the world of entertainment.