Red Carpet was responsible for hiring Claudio Marchisio, Ariete, Federico Dimarco, Alessandro Cattelan and Fabrizio Romano for the launch event of the EA SPORTS FC 24 video game. The talents took part in the event challenging each other in some 1 vs 1 and 2 vs 2 matches entertaining the audience present and the one following them from home via the official EA Italia Twitch channel. Alessandro Cattelan also took turns hosting the event with Pierluigi Pardo, the official voice of the game for Italy.