The bond between Red Carpet and Dyson was renewed to promote two more products: the hair dryer and the purifier.

For Dyson Phon we involved Greta Ferro, Eva Riccobono, Matteo Ceccarini and the couple Carolina Crescentini/Francesco Motta. For Dyson Purifier instead we involved Cristina Marino, Matteo Curti, Flavio Montrucchio.