Celebrity management

17 Sep 2024

Luca Zingaretti Lends His Voice to MMAREA Podcast to Raise Awareness on Multiple Myeloma

Red Carpet was tasked with selecting an artist to lend his voice to the podcast series MMAREA – Multiple Myeloma. Wave after Wave, an awareness campaign promoted by Pfizer Italy in collaboration with AIL (the Italian Association Against Leukemia, Lymphoma, and Myeloma). The chosen narrator for this exciting project is Luca Zingaretti, whose unmistakable voice has brought to life the story of a fisherman, symbolizing the patient, navigating the ebb and flow of the disease, much like the waves of the sea.

The podcast, available on Spotify, Apple Music, and Amazon Music, delves into profound topics related to the journey of patients affected by multiple myeloma, addressing diagnosis, the therapeutic path, relapses, and remission with an empathetic and immersive approach. The series not only highlights the difficult reality of the disease but also offers a message of strength and resilience.

We would like to thank our partners who made this project possible: TNA Srl of Moira Mazzantini for the organizational support, and Hypercast, which collaborated on the podcast production, ensuring a high-quality result.