For the third consecutive year, Red Carpet collaborated with “Sport e Salute” for the communication, promotion and brand awareness campaign of WTS – Street Skateboarding Rome 2023, an international competition that saw 250 professional skateboarders compete from June 18 to 25 at the Colle Oppio park.

Many innovative contents were built ad hoc for social and media channels and many personalities were involved, from showbiz stars to the most followed influencers on the new platforms, especially on Tik Tok. Among the stars present was also artist Federico Cecchin, who put the most iconic places in Rome at the center of his video performance, mixing live painting techniques with Artificial Intelligence.